AND BEYONDs CEO, Nancy Fakhoury, declared that this collaboration with Khoury was quite different, it was not only a music video, it is a new vision for Lyric Music Video, which are very trendy nowadays. Fakhoury adds: we raised the bar of creativity, we created a Zero Gravity environment, followed by a conceptual editing and adequate motion graphics for lyrics. It is a challenge to create a concept, with renowned artist who are calling for change, yet being updated with the digital market new era.
On another level, AND BEYOND creates a full fledged campaign in addition to the music video, and Marwans audience was very surprised about the content he was promoting and publishing before the songs release; it is a combination of niche- targeted content (fanbase), and creative engaging content based on challenges and behind the scenes, unrevealed, shots from the music video: https://youtu.be/XTj1knoK078.
A new era of Production and Digital Engagement is now evolving with AND BEYONDs creative assets, setting new norms for artists and public figures, creating visionary and anticipating projects!
Book your consultancy now: info@andbeyondmena.com
About And Beyond
And Beyond was established in Beirut in 2018 under the supervision of Nancy Fakhoury (Founder and CEO), and it expanded the offices and presence to Riyadh- Saudi Arabia by end of 2021, within a development and expansion plan. The company caters different entertainment sectors, creative content creation alongside with digital strategies and fresh talents market incarnation.
And Beyond opens new horizons throughout digital solutions, graphic and motion design, brand establishment, activation and development, building bridges and finding common fields facilitating creative operations as well as content creation in different types, in order to launch and organize campaigns and promotional outlets.
Media Contact
Nancy Al Fakhoury
CEO & Founder
info@andbeyondmena.com
0096171188839
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